State College Magazine Reader Survey

Your thoughts and opinions about our magazine are very important to us. We are giving you the opportunity to let us know about you and your interests, and to tell us how we are doing. The more you tell us, the better we can meet your interests. You do not have to include your name. But YOU COULD BE A WINNER! If you complete the readership survey and return it to us with your name and contact information, you will be eligible to win a gift certificate for dinner for two ($75 value). Your answers will be kept confidential and your information will not be sold and is for internal use only.
After completing the survey, please cut it out, fold with the postage paid address showing on the outside, tape and mail back to us by August 13, 2006.

Please tell us a little about you:

1. Your Gender:

Female

Male

2. Marital status

Single

Married

Divorced

Widowed

3. Your Education Level: (Check highest completed)

High School Diploma

College 1 2 3 4 years completed

Trade/Business School/ Associate Degree

Bachelor’s Degree

Masters Degree

Doctorate

4. Your Age:

Under 25

25-34

35-44

45-54

Over 55

5. Your Annual Household Income:

Under 25,000

$25,000 - $35,000

$35,000 - $55,000

$55,000 - $75,000

$75,000 ­ 100,000

$100,000 - $150,000

$150,000 - $200,000

Over $200,000

6. Do you rent or own your Primary Residence?

Rent

Own

7. Do you live in Centre County?

Yes No

8. What is your zip code?

9. How long have you lived here?

Less than one year

1-5 years

6-10 years

10+ years

10. Do you own a secondary residence or a vacation home?

Yes

No

11. Do you have children, under the age 18, living at home with you?

Yes

No

12. Do you work outside the home?

Yes

No

13. If you work outside the home, what position do you hold?


Upper management

Management

Professional (doctor, lawyer, educator)

Business owner

Student

Other

14. How often do you dine out?

Less than once a week

About once a week

Two to four times a week

More than four times a week

15. Do you have any pets?

Yes

No

16. If yes, what kind?

Dog(s)

Cat(s)

Other

9. Where do you live?

State College

Other in Centre County

Other in PA

Outside State

RENEWAL SUBSCRIPTIONS ONLY
Reader Usage Information

1. Where do you read your copy of State College Magazine?

Home

Office

2. How much time do you spend reading each issue of State College Magazine?

Less than 15 minutes

15 ­ 30 minutes

30 ­ 60 minutes

More than one hour

3. Do you refer back to an issue more than once?

Yes

No

4. How many people in your household read the magazine each month?

1

2

3

4

More than 4

5. How long have you been a subscriber?

years
 

6. Average length of time magazine is kept before discarding:

Less than two weeks

Two to Four Weeks

Longer than four weeks

 

  

 
©Copyright 2006 King Publishing, LLC
1305 W. College Avenue • State College, PA 16801
814.867.2222